Vaibhav Parashar’s Agency “VPCRAFT Models Management” Is At The Top In Mumbai, Working In Print And Catalogue Media

Mumbai. Thousands of girls come to Mumbai every day to become models, but they do not know how to get work in this field. Mumbai-based agency “Vpcraft models management” is a company that has so far made a career for thousands of girls in the field of modeling. Vaibhav Parashar is the owner of this company, who is a resident of Gopalganj district of Bihar. After getting an engineering degree, he came to Mumbai and after a lot of hard work and struggle, he achieved this position and earned a lot of name. His company is considered to be the most established agency in Mumbai in the print media sector since 2016.

Vpcraft models management is a trusted media/advertising agency based in Mumbai. Vpcraft usually gets artists work for projects, provides important guidance in building their career.

Vaibhav Parashar is the owner of Mumbai based media/advertising agency and model management company Vpcraft models management. This company mainly works with artists and models, and provides model management services. Countless girls became models by joining this company and then moved beyond modeling and are working in TV serials and films.

50 percent of the models in the hoardings across the country are from Vpcraft models management which is a great achievement. Many big brands are working with this agency. Models for many big jewellery brands including Manubhai Jewellers, MJR Jewellers, Divyam Jewellers and Ivana by Jindal are also managed by Vpcraft.

This agency, which has been working for the last 8 years, is number one and provides placements to models wherever they are needed. This company manages models not only in Mumbai but also in many other cities of the country. The company provides work to the models from states like Delhi, Rajasthan, Gujarat, Punjab, Uttarakhand and Uttar Pradesh in their own areas which is its unique feature.

Vaibhav Parashar’s Agency “VPCRAFT Models Management” Is At The Top In Mumbai, Working In Print And Catalogue Media

Rush By Hike Unveils Its Maiden Campaign #Chalojeetkichaal With Krushna Abhishek To Champion Skill-Based Gaming In India

~Celebrating India’s smart causal gamers, the campaign rolls out across TV, Radio, and Digital in high-growth markets.~

India’s real-money gaming scene just got a turbocharge of fun and desi flair. Rush, the leading skill-based casual gaming platform from Hike, has unveiled its first-ever brand campaign, #ChaloJeetKiChaal, starring none other than actor-comedian Krushna Abhishek. Brimming with humour, hustle, and classic everyday jugaad, the campaign celebrates the sharp-minded, quick-footed players of Bharat who turn life’s curveballs into game-winning moments.

 

Marking Rush’s most ambitious communications push yet, the five-week campaign goes live across TV, radio, and digital starting June 10, aiming to reach over 20 million users in India’s fast-growing Hindi-speaking markets.

At its core, #ChaloJeetKiChaal celebrates everyday champions, those who navigate life’s plot twists with skill, hustle, and heart, turning daily challenges into moments of victory. With Rush’s flagship game, Ludo, as the hero, Krushna Abhishek brings his signature high-energy charm and street-smart comedy to the forefront, proving that in both life and gaming, bold moves and smart thinking are the ultimate power combo.

“#ChaloJeetKiChaal is our way of turning the spotlight on India’s sharpest gamers – people who play smart, hustle hard, and know that strategy & skill always wins over chance. We wanted the campaign to be as fun and fast-paced as the platform itself and bring gaming into the mainstream conversation with a smile,” said Manish Kumar, CFO, Hike.

By blending aspirational storytelling with colloquial flair, the campaign hits the sweet spot for young, ambition-driven India especially in Tier 2 and Tier 3 cities where value, status, and entertainment converge in one super app.

“India’s real-money gaming industry is rapidly evolving into something far more aspirational, rooted in skill, culture, and mass accessibility,” said Manish Kumar, CFO, Hike. “Krushna was a natural choice for this campaign. He embodies the spirit of Bharat — quick-witted, endlessly relatable, and driven by hustle. His energy captures the heart of our vision: a gaming experience that’s skill-first, deeply inclusive, and unmistakably fun. This is what the future of gaming in India looks like.”

Backing the Buzz with Big Moves, Rush is pulling out all the stops to take this campaign to the next level:

  • 360° media rollout spanning television, radio, and digital to build omnichannel visibility.
  • High-impact performance marketing across Meta and Google aimed at quality user acquisition via celebrity integrations with Manisha Rani, Sunny Singh, and Nitish Rana.
  • Driving deeper market penetration through targeted vernacular campaigns and culturally-rooted storytelling, led by regional influencers who bring local flavor and authentic relevance to the Rush narrative.
  • In-app and social media contests to fire up community participation and competitive spirit.

At the heart of the campaign is the Leedo Champions League, Rush Ludo’s flagship tournament offering high-value rewards such as cash prizes, gadgets, and vehicles, reinforcing the platform’s promise of skill-based play and real-world gains.

As India’s online gaming market evolves, Rush is taking a stand with the message gaming success should be earned, not lucked into. The campaign reinforces that Rush Ludo is 100% skill-based, with gameplay that rewards smart decisions and strategic thinking. Reinforcing this stand, the platform continues to invest in user education around game mechanics and transparent matchmaking systems, ensuring that every win is a true reflection of the player’s skill.

So, get ready to play smart and win big. As Krushna Abhishek brings the heat with #ChaloJeetKiChaal.

Rush By Hike Unveils Its Maiden Campaign #Chalojeetkichaal With Krushna Abhishek To Champion Skill-Based Gaming In India

Vaibhav Parashar’s Agency “VPCRAFT Models Management” Is At The Top In Mumbai, Working In Print And Catalogue Media

Mumbai. Thousands of girls come to Mumbai every day to become models, but they do not know how to get work in this field. Mumbai-based agency “Vpcraft models management” is a company that has so far made a career for thousands of girls in the field of modeling. Vaibhav Parashar is the owner of this company, who is a resident of Gopalganj district of Bihar. After getting an engineering degree, he came to Mumbai and after a lot of hard work and struggle, he achieved this position and earned a lot of name. His company is considered to be the most established agency in Mumbai in the print media sector since 2016.

Vpcraft models management is a trusted media/advertising agency based in Mumbai. Vpcraft usually gets artists work for projects, provides important guidance in building their career.

Vaibhav Parashar is the owner of Mumbai based media/advertising agency and model management company Vpcraft models management. This company mainly works with artists and models, and provides model management services. Countless girls became models by joining this company and then moved beyond modeling and are working in TV serials and films.

50 percent of the models in the hoardings across the country are from Vpcraft models management which is a great achievement. Many big brands are working with this agency. Models for many big jewellery brands including Manubhai Jewellers, MJR Jewellers, Divyam Jewellers and Ivana by Jindal are also managed by Vpcraft.

This agency, which has been working for the last 8 years, is number one and provides placements to models wherever they are needed. This company manages models not only in Mumbai but also in many other cities of the country. The company provides work to the models from states like Delhi, Rajasthan, Gujarat, Punjab, Uttarakhand and Uttar Pradesh in their own areas which is its unique feature.

Vaibhav Parashar’s Agency “VPCRAFT Models Management” Is At The Top In Mumbai, Working In Print And Catalogue Media